Who We Are

Beauty Gang Experts is a modern haircare brand driven by science, performance, and long-term hair health. Conceptualized in 2020, the brand was created with a clear purpose – to introduce innovative, result-oriented haircare solutions designed for the professional salon industry and extended into trusted home care.

Built on over 17 years of experience in the salon ecosystem, Beauty Gang Experts has worked closely with more than 20,000 salons across India, supplying professional cosmetics, equipment, and furniture. This deep industry involvement has shaped the brand’s strong understanding of stylist needs, hair challenges, and evolving consumer expectations.

In 2022, Beauty Gang Experts was strengthened with a renewed focus on innovation, global collaboration, and product excellence. Operating within an international framework, the brand is supported by offices in the USA, manufacturing facilities in São Paulo, Brazil, and dedicated research and development teams in both the USA and Brazil. This global foundation enables the creation of advanced formulations that meet international quality standards while addressing diverse hair textures and lifestyles.

The brand portfolio reflects a complete and thoughtful approach to haircare. Botoplastia is a formaldehyde-free nano-fusion protein system focused on smoothness, strength, and long-lasting results. x.PLEX is an advanced keratin system engineered to work up to the sulfur bond, reinforcing hair integrity beyond surface-level treatments. INFUSIÓNS RENNOVADOR represents the brand’s luxury professional ritual line, powered by bio-mimetic caviar and high-performance actives. Designed to elevate in-salon care, the range focuses on fibre regeneration, hydration, elasticity, and refinement through science-led formulations and sensorial precision. Each ritual is supported by dedicated professional and home care ranges, ensuring long-lasting results beyond the salon.


Backed by a strong team of over 110 sales and technical professionals, Beauty Gang Experts partners closely with salons through education, training, and ongoing technical support. With expansion plans across major Indian cities and international markets including Nepal, Bangladesh, and Dubai, the brand remains focused on shaping the future of haircare – by delivering intelligent formulations, responsible innovation, and products that professionals and consumers can trust with confidence.